My work
Sneak peek at my marketing and content creation work here.
01
Worked on the marketing strategy of a podcast launch for Seattle's NPR Radio Station, KUOW. Involved using different marketing frameworks, positioning and segmentation along with some deep delved research.
02
Performed competitor research, market analysis and user research to understand how a new alumni channel should be designed and steps involved in the content marketing plan.
03
Market research, analysis and documentation on changing trends in the travel industry and the role of social media and travel influencers in the uprising of travel as a necessity.
04
Plan for the famous Bumbershoot festival in Seattle to use emergent technologies like VR and AR to create the right hype and catch the pulse of the market.
05
Mobile App created from the ideation stage to the Figma prototype design task. Involved user testing, user research, wireframing, prototyping and creating high fidelity designs
06
While trying to but a laptop from the Dell website, there are many steps unnecessary, which increase user friction. Analytical report of the this navigation.
07
Conducted some research on mental health awareness and understood what key components are required for a person to have a safe space to talk. Created an app idea based on the same.
08
Worked on user interviews and market research to understand the drawbacks on a popular website, and worked on content design and suggested design changes in the same.
09
Created a community and networks map to showcase my strengths and the importance of my networks, designed in Canva.
10
Research on websites which can serve as a reference to good UX design, and ones for cluttered UX design. These help us understand ease of usability for the user.
11
Study of Delta loyalty program and its repercussions, on whether it was a good move for the marketing and premium membership, or a failed enterprise.